People & Place

Digital business processes allow us to assemble talent from all over the world. And they allow us to bring in talent with very specialized skill sets as needed for particular projects, scaling up or down as needed. Teams are dictated not by geography or existing business overhead, but by the talent and fit needed to produce the best outcome.

Some members of our team have a background in clinical research. Some do not. And that’s by design. We believe that there is such a thing as too much experience when it comes to clinical innovation. Thinking can become rigid and lack creativity. By drawing on wisdom from several industries, we can come up with creative solutions to tough clinical research challenges.

Interested in joining our team? Let’s chat.

Rahlyn Gossen, founder of Rebar Interactive, leads the development and implementation of digital strategies designed to engage clinical research participants (among other goals). Her digital marketing expertise ecompasses a variety of areas, including but not limited to, social media and online advertising.

Prior to founding Rebar Interactive, Rahlyn was a clinical research coordinator for 5 years. As a research coordinator, Rahlyn coordinated 26 clinical research trials (Phases II-IV) in a variety of therapeutic indications, with a specialty in Alzheimer’s disease and migraine headaches. Rahlyn’s perspective on clinical research is greatly informed by her time as a clinical research coordinator.

Rahlyn has a longtime passion for technology and digital media. Like most digital marketing professionals, she is primarily self-taught. However, Rahlyn’s sociology degree from Grinnell College has proven useful in navigating the increasingly social nature of digital media.

Rahlyn regularly writes about patient engagement and clinical trial innovation for the Rebar Interactive blog, newsletter, and Twitter, as well as assorted formal publications. She has been quoted in various research industry and business publications, including Nature and the Financial Times. Rahlyn also serves on the Editorial Advisory Board of Applied Clinical Trials.

Rahlyn’s interests extend beyond clinical research and into broader healthcare technology and innovation. These interests, along with her commitment to New Orleans, led her to co-found Health 2.0 New Orleans. Rahlyn was also the 1st place winner of the Shire ADHD Transitions developer challenge.

When Rahlyn is not working, she enjoys running, wandering New Orleans, and watching cute animal videos online.

Though Rebar Interactive’s talent is not limited by geography, its heart is in New Orleans. Rebar Interactive is based along the mighty Mississippi in New Orleans’ historic Faubourg Marigny neighborhood. This location creates both intangible and tangible business benefits for us and for clients.

From an intangible perspective, the rich cultural history and surroundings of New Orleans spark our creativity and inspire our work. From a tangible perspective, our New Orleans location provides us with access to the most aggressive digital media tax credits in the U.S., resulting in major client savings for some projects.